Kellogg Stock Performance


USD 72.95  0.55  0.76%   

The company secures a Beta (Market Risk) of 0.5337, which conveys possible diversification benefits within a given portfolio. Let's try to break down what Kellogg's beta means in this case. As returns on the market increase, Kellogg returns are expected to increase less than the market. However, during the bear market, the loss on holding Kellogg will be expected to be smaller as well. Although it is important to respect Kellogg Company price patterns, it is better to be realistic regarding the information on the equity's historical price patterns. The philosophy towards estimating future performance of any stock is to evaluate the business as a whole together with its past performance, including all available fundamental and technical indicators. By analyzing Kellogg Company technical indicators, you can presently evaluate if the expected return of 0.0053% will be sustainable into the future. Kellogg Company right now secures a risk of 1.65%. Please verify Kellogg Company treynor ratio, as well as the relationship between the semi variance and daily balance of power to decide if Kellogg Company will be following its current price movements.
Kellogg Performance
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Over the last 90 days Kellogg Company has generated negative risk-adjusted returns adding no value to investors with long positions. Despite fairly strong forward-looking signals, Kellogg is not utilizing all of its potentials. The recent stock price confusion, may contribute to short-horizon losses for the traders. ...more

Structure and Payout Changes

Forward Annual Dividend Yield
Payout Ratio
Last Split Factor
Forward Annual Dividend Rate
Dividend Date
Ex Dividend Date

Kellogg Price Channel

Quick Ratio0.39
Fifty Two Week Low59.54
Target High Price82.00
Fifty Two Week High77.17
Payout Ratio53.56%
Trailing Annual Dividend Yield3.21%
Target Low Price57.00

Kellogg Relative Risk vs. Return Landscape

If you would invest  7,334  in Kellogg Company on September 1, 2022 and sell it today you would lose (39.00)  from holding Kellogg Company or give up 0.53% of portfolio value over 90 days. Kellogg Company is generating 0.0053% of daily returns and assumes 1.6513% volatility on return distribution over the 90 days horizon. Put is differently, 14% of stocks are less volatile than Kellogg, and over 99% of all traded equities are expected to make higher returns on investment over the next 90 days.
  Daily Expected Return (%)  
       Risk (%)  
Taking into account the 90-day investment horizon Kellogg is expected to generate 28.4 times less return on investment than the market. In addition to that, the company is 1.17 times more volatile than its market benchmark. It trades about 0.0 of its total potential returns per unit of risk. The DOW is currently generating roughly 0.11 per unit of volatility.

Kellogg Market Risk Analysis

Today, many novice investors tend to focus exclusively on investment returns with little concern for Kellogg's investment risk. Standard deviation is the most common way to measure market volatility of stocks, such as Kellogg Company, and traders can use it to determine the average amount a Kellogg's price has deviated from the expected return over a period of time. It is calculated by determining the expected price for the established period and then subtracting this figure from each price point. The differences are then squared, summed, and averaged to produce the variance.

Sharpe Ratio = 0.0032

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Negative ReturnsK
Estimated Market Risk
  actual daily
 14 %
of total potential
Expected Return
  actual daily
 0 %
of total potential
Risk-Adjusted Return
  actual daily
 0 %
of total potential
Based on monthly moving average Kellogg is performing at about 0% of its full potential. If added to a well diversified portfolio the total return can be enhanced and market risk can be reduced. You can increase risk-adjusted return of Kellogg by adding it to a well-diversified portfolio.

About Kellogg Performance

To evaluate Kellogg Company Stock as a possible investment, you need to clearly understand its upside potential, downside risk, and overall future performance outlook. You may be satisfied when Kellogg generates a 15% return over the last few months, but what if the market is generating 25% over the same period? In this case, it makes sense to compare Kellogg Stock's performance with different market indexes, such as the Dow or NASDAQ Composite. These indexes can act as benchmarks that will help you to understand Kellogg Company market performance in a much more refined way. The Macroaxis performance score is an integer between 0 and 100 that represents Kellogg's market performance from a risk-adjusted return perspective. Generally speaking, the higher the score, the better is overall performance as compared to other investors. The score is normalized against the average investing universe (the best we can interpret from the data available). Within this methodology, scores of individual equity instruments will always be inferior to the scores of portfolios of equities as portfolios typically diversify a lot of unsystematic risks away. The formula to derive the Macroaxis score bases on multiple unequally-weighted factors. For more information, refer to our portfolio performance evaluation section.
Please also refer to our technical analysis and fundamental analysis pages.
Last ReportedProjected for 2022
Effect of Exchange Rate Changes on Cash-16 M-42.1 M
Return on Investment 16.36  18.60 
Return on Average Assets 8.23  8.58 
Return on Average Equity 43.56  55.33 
Return on Invested Capital 0.20  0.17 
Return on Sales 0.15  0.13 

Things to note about Kellogg Company

Checking the ongoing alerts about Kellogg for important developments is a great way to find new opportunities for your next move. Stock alerts and notifications screener for Kellogg Company help investors to be notified of important events, changes in technical or fundamental conditions, and significant headlines that can affect investment decisions.

Kellogg Alerts

Equity Alerts and Improvement Suggestions

The company has accumulated 7.39 B in total debt with debt to equity ratio (D/E) of 1.56, which looks OK as compared to the sector. Kellogg Company has a current ratio of 0.73, which means it has a negative working capital and may have difficulties to pay out interest payments when they become due. Debt can assist Kellogg until it has trouble settling it off, either with new capital or with free cash flow. So, Kellogg's shareholders could walk away with nothing if the company can't fulfill its legal obligations to repay debt. However, a more frequent occurrence is when companies like Kellogg Company sell additional shares at bargain prices, diluting existing shareholders. Debt, in this case, can be an excellent and much better tool for Kellogg to invest in growth at high rates of return. When we think about Kellogg's use of debt, we should always consider it together with cash and equity.
Over 85.0% of Kellogg shares are owned by institutional investors
Latest headline from Kellogg Makes Morningstar List of Undervalued Stocks - TheStreet
Please see Correlation Analysis. You can also try Stock Tickers module to use high-impact, comprehensive, and customizable stock tickers that can be easily integrated to any websites.

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Is Kellogg's industry expected to grow? Or is there an opportunity to expand the business' product line in the future? Factors like these will boost the valuation of Kellogg. If investors know Kellogg will grow in the future, the company's valuation will be higher. The financial industry is built on trying to define current growth potential and future valuation accurately. All the valuation information about Kellogg listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
Quarterly Earnings Growth YOY
Market Capitalization
24.8 B
Quarterly Revenue Growth YOY
Return On Assets
Return On Equity
The market value of Kellogg Company is measured differently than its book value, which is the value of Kellogg that is recorded on the company's balance sheet. Investors also form their own opinion of Kellogg's value that differs from its market value or its book value, called intrinsic value, which is Kellogg's true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because Kellogg's market value can be influenced by many factors that don't directly affect Kellogg's underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
Please note, there is a significant difference between Kellogg's value and its price as these two are different measures arrived at by different means. Investors typically determine Kellogg value by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, Kellogg's price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.