Harley Revenue

HOG
 Stock
  

USD 32.09  0.48  1.47%   

Harley-Davidson fundamentals help investors to digest information that contributes to Harley Davidson's financial success or failures. It also enables traders to predict the movement of Harley Stock. The fundamental analysis module provides a way to measure Harley Davidson's intrinsic value by examining its available economic and financial indicators, including the cash flow records, the balance sheet account changes, the income statement patterns, and various microeconomic indicators and financial ratios related to Harley Davidson stock. This module does not cover all equities due to inconsistencies in global equity categorizations. Continue to Equity Screeners to view more equity screening tools.
  
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The current year Revenue to Assets is expected to grow to 0.58, whereas Cost of Revenue is forecasted to decline to about 3.3 B.

Harley Revenue Analysis

Harley Davidson's Revenue is income that a firm generates from business activities such us rendering services or selling goods to customers. It is a crucial part of a business and an essential item when evaluating a company's financial statements. Revenues from a firm's primary business operations can be reported on the income statement as sales revenue, net sales, or simply sales, depending on the industry in which a given company operates.

Harley Davidson Revenues

5.15 Billion

Revenue 
 = 
Money Received 
Discounts and Returns 
More About Revenue | All Equity Analysis

Current Harley Davidson Revenue

    
  5.41 B  
Most of Harley Davidson's fundamental indicators, such as Revenue, are part of a valuation analysis module that helps investors searching for stocks that are currently trading at higher or lower prices than their real value. If the real value is higher than the market price, Harley-Davidson is considered to be undervalued, and we provide a buy recommendation. Otherwise, we render a sell signal.

Harley Revenue Driver Correlations

Understanding the fundamental principles of building solid financial models for Harley Davidson is extremely important. It helps to project a fair market value of Ford stock properly, considering its historical fundamentals such as Revenue. Since Harley Davidson's main accounts across its financial reports are all linked and dependent on each other, it is essential to analyze all possible correlations between related accounts. However, instead of reviewing all of Harley Davidson's historical financial statements, investors can examine the correlated drivers to determine its overall health. This can be effectively done using a conventional correlation matrix of Harley Davidson's interrelated accounts and indicators.

Harley Revenue Historical Pattern

Today, most investors in Harley Davidson Stock are looking for potential investment opportunities by analyzing not only static indicators but also various Harley Davidson's growth ratios. Consistent increases or drops in fundamental ratios usually indicate a possible pattern that can be successfully translated into profits. However, when comparing two companies, knowing each company's revenue growth rates may not be enough to decide which company is a better investment. That's why investors frequently use a static breakdown of Harley Davidson revenue as a starting point in their analysis.
 Harley Davidson Revenue 
Share
      Timeline 
Revenue is typically recorded when cash or cash equivalents are exchanged for services or goods and can include product or services discounts, promotions, as well as early payments on invoices or services rendered in advance.
Compare to competition

Harley Cost of Revenue

Cost of Revenue

3.3 Billion

Harley Davidson Cost of Revenue is projected to decrease significantly based on the last few years of reporting. The past year's Cost of Revenue was at 3.46 Billion
Based on the latest financial disclosure, Harley-Davidson reported 5.41 B of revenue. This is 24.12% lower than that of the Consumer Cyclical sector and 82.46% higher than that of the Recreational Vehicles industry. The revenue for all United States stocks is 42.66% higher than that of the company.

Harley Revenue Peer Comparison

Stock peer comparison is one of the most widely used and accepted methods of equity analyses. It analyses Harley Davidson's direct or indirect competition against its Revenue to detect undervalued stocks with similar characteristics or determine the stocks which would be a good addition to a portfolio. Peer analysis of Harley Davidson could also be used in its relative valuation, which is a method of valuing Harley Davidson by comparing valuation metrics of similar companies.
Harley Davidson is currently under evaluation in revenue category among related companies.

Harley Davidson Current Valuation Drivers

We derive many important indicators used in calculating different scores of Harley Davidson from analyzing Harley Davidson's financial statements. These drivers represent accounts that assess Harley Davidson's ability to generate profits relative to its revenue, operating costs, and shareholders' equity. Below are some of Harley Davidson's important valuation drivers and their relationship over time.
201720182019202020212022 (projected)
Net Income Per Employee89.96 K100.27 K75.65 K249112.07 K110.92 K
Revenue Per Employee973.66 K1.08 M957.46 K777.56 K920.05 K870.36 K
Average Assets10.21 B10.5 B10.61 B12.21 B11.12 B11.84 B
Earnings Before Interest Taxes and Depreciation Amortization EBITDA894.84 M717.51 M588.49 M15.39 M850.21 M815.93 M
Earnings Before Interest Taxes and Depreciation Amortization USD894.84 M717.51 M588.49 M15.39 M850.21 M815.93 M
Earnings before Tax863.84 M686.63 M557.41 M(15.73 M)819.24 M786.71 M
Average Equity1.94 B2.02 B1.84 B1.7 B2.26 B2.16 B
Enterprise Value14.8 B11.69 B12.24 B11.44 B10.84 B11.74 B
Free Cash Flow798.77 M992.4 M686.83 M1.05 B855.52 M930.82 M
Invested Capital13.01 B13.36 B13.86 B13.59 B12.56 B13.85 B
Invested Capital Average13.25 B13.07 B13.52 B13.85 B12.78 B14.02 B
Market Capitalization8.56 B5.56 B5.74 B5.63 B5.8 B6.87 B
Tangible Asset Value9.92 B10.61 B10.46 B11.94 B10.99 B11.64 B
Working Capital726.57 M886.84 M1.01 B1.86 B1.21 B1.22 B

Harley Davidson Institutional Holders

Institutional Holdings refers to the ownership stake in Harley Davidson that is held by large financial organizations, pension funds or endowments. Institutions may purchase large blocks of Harley Davidson's outstanding shares and can exert considerable influence upon its management. Institutional holders may also work to push the share price higher once they own the stock. Extensive social media coverage, TV shows, articles in high-profile magazines, and presentations at investor conferences help move the stock higher, increasing Harley Davidson's value.
Security TypeSharesValue
Mr Capital Management IncCommon Shares25.00.0
Vanguard Group IncCommon Shares13.3 M524.9 M
Blackrock IncCommon Shares12.7 M501.5 M
H Partners Management LlcCommon Shares12.6 M496.4 M
Boston PartnersCommon Shares10 M393.3 M
Beutel Goodman Co LtdCommon Shares7.2 M284 M
Lsv Asset ManagementCommon SharesM196.4 M

Harley Fundamentals

About Harley Davidson Fundamental Analysis

The Macroaxis Fundamental Analysis modules help investors analyze Harley-Davidson's financials across various querterly and yearly statements, indicators and fundamental ratios. We help investors to determine the real value of Harley Davidson using virtually all public information available. We use both quantitative as well as qualitative analysis to arrive at the intrinsic value of Harley-Davidson based on its fundamental data. In general, a quantitative approach, as applied to this company, focuses on analyzing financial statements comparatively, whereas a qaualitative method uses data that is important to a company's growth but cannot be measured and presented in a numerical way.
Please read more on our fundamental analysis page.
Last ReportedProjected for 2022
Cost of Revenue3.5 B3.3 B
Revenues5.3 B5.1 B
Revenue to Assets 0.48  0.58 
Revenue Per Employee920.1 K870.4 K
The company operates in two segments, Motorcycles and Related Products and Financial Services. Harley-Davidson, Inc. was founded in 1903 and is based in Milwaukee, Wisconsin. Harley Davidson operates under Recreational Vehicles classification in the United States and is traded on New York Stock Exchange. It employs 5800 people.

Harley Davidson Investors Sentiment

The influence of Harley Davidson's investor sentiment on the probability of its price appreciation or decline could be a good factor in your decision-making process regarding taking a position in Harley. The overall investor sentiment generally increases the direction of a stock movement in a one-year investment horizon. However, the impact of investor sentiment on the entire stock markets does not have a solid backing from leading economists and market statisticians.
Investor biases related to Harley Davidson's public news can be used to forecast risks associated with investment in Harley. The trend in average sentiment can be used to explain how an investor holding Harley can time the market purely based on public headlines and social activities around Harley-Davidson. Please note that most equiteis that are difficult to arbitrage are affected by market sentiment the most.
Harley Davidson's market sentiment shows the aggregated news analyzed to detect positive and negative mentions from the text and comments. The data is normalized to provide daily scores for Harley Davidson's and other traded tickers. The bigger the bubble, the more accurate is the estimated score. Higher bars for a given day show more participation in the average Harley Davidson's news discussions. The higher the estimate score, the more favorable is the investor's outlook on Harley Davidson.

Harley Davidson Implied Volatility

    
  64.99  
Harley Davidson's implied volatility exposes the market's sentiment of Harley-Davidson stock's possible movements over time. However, it does not forecast the overall direction of its price. In a nutshell, if Harley Davidson's implied volatility is high, the market thinks the stock has potential for high price swings in either direction. On the other hand, the low implied volatility suggests that Harley Davidson stock will not fluctuate a lot when Harley Davidson's options are near their expiration.
Some investors attempt to determine whether the market's mood is bullish or bearish by monitoring changes in market sentiment. Unlike more traditional methods such as technical analysis, investor sentiment usually refers to the aggregate attitude towards Harley Davidson in the overall investment community. So, suppose investors can accurately measure the market's sentiment. In that case, they can use it for their benefit. For example, some tools to gauge market sentiment could be utilized using contrarian indexes, Harley Davidson's short interest history, or implied volatility extrapolated from Harley Davidson options trading.

Current Sentiment - HOG

Harley-Davidson Investor Sentiment

Greater number of Macroaxis users are currently bullish on Harley-Davidson. What is your judgment towards investing in Harley-Davidson? Are you bullish or bearish?
Bullish
Bearish
98% Bullish
2% Bearish

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Please check Harley Davidson Piotroski F Score and Harley Davidson Altman Z Score analysis. Note that the Harley-Davidson information on this page should be used as a complementary analysis to other Harley Davidson's statistical models used to find the right mix of equity instruments to add to your existing portfolios or create a brand new portfolio. You can also try Price Transformation module to use Price Transformation models to analyze depth of different equity instruments across global markets.

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Is Harley Davidson's industry expected to grow? Or is there an opportunity to expand the business' product line in the future? Factors like these will boost the valuation of Harley Davidson. If investors know Harley will grow in the future, the company's valuation will be higher. The financial industry is built on trying to define current growth potential and future valuation accurately. All the valuation information about Harley Davidson listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
The market value of Harley-Davidson is measured differently than its book value, which is the value of Harley that is recorded on the company's balance sheet. Investors also form their own opinion of Harley Davidson's value that differs from its market value or its book value, called intrinsic value, which is Harley Davidson's true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because Harley Davidson's market value can be influenced by many factors that don't directly affect Harley Davidson's underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
Please note, there is a significant difference between Harley Davidson's value and its price as these two are different measures arrived at by different means. Investors typically determine Harley Davidson value by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, Harley Davidson's price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.