Harley Stock Executives

HOG -  USA Stock  

USD 32.34  0.09  0.28%

Harley Davidson employes about 5.8 K people. The company is managed by 41 executives with total tenure of roughly 245 years, averaging almost 5.0 years of service per executive having 141.46 employees per reported executive. Evaluation of Harley Davidson management performance can provide insight into the firm performance. Note, employee sentiment is becoming a valuable factor that investors use to determine the amount of risk that may be associated with Harley-Davidson future performance.
Please check Risk vs Return Analysis.
  Matthew Levatich  CEO
President, Chief Executive Officer, Director
  Michael Cave  Chairman
Non-Executive Independent Chairman of the Board
  Lawrence Hund  Chairman
Chairman of the board of Harley-Davidson Financial Services and Chief Commercial Officer of Harley-Davidson Motor Company, Inc

Harley Davidson Return on Sales



Harley Davidson Management Team Effectiveness

Harley-Davidson has Return on Asset of 4.39 % which means that on every $100 spent on asset, it made $4.39 of profit. This is considered to be average in the sector. In the same way, it shows return on shareholders equity (ROE) of 27.35 %, implying that it generated $27.35 on every 100 dollars invested. Harley Davidson management efficiency ratios could be used to measure how well the company manages its routine affairs as well as how well it operates its assets and liabilities. The current year Return on Average Assets is expected to grow to 0.05, whereas Return on Average Equity is forecasted to decline to 0.26. Harley Davidson Current Assets are projected to increase significantly based on the last few years of reporting. The past year's Current Assets were at 4.55 Billion. The current year Assets Non Current is expected to grow to about 6.8 B, whereas Total Assets Per Share are forecasted to decline to 59.95.

Harley Davidson Quarterly Total Assets

10.89 Billion

Harley Davidson Weighted Average Shares Diluted is projected to decrease significantly based on the last few years of reporting. The past year's Weighted Average Shares Diluted was at 176.99 Million

Harley Davidson Workforce Comparison

Harley-Davidson is rated # 2 in number of employees category among related companies. The total workforce of Recreational Vehicles industry is currently estimated at about 38,384. Harley Davidson retains roughly 5,800 in number of employees claiming about 15% of equities listed under Recreational Vehicles industry.

Harley Davidson Profit Margins

The company has Net Profit Margin of 11.34 %, which may imply that it executes well on its competitive polices and has reasonable control over its expenses and variable costs. This is very large. In the same way, it shows Net Operating Margin of 17.52 %, which entails that for every 100 dollars of revenue, it generated 0.18 of operating income.

Harley Davidson Insider Trading

Some recent studies suggest that insider trading raises the cost of capital for securities issuers and decreases overall economic growth. Trading by specific Harley Davidson insiders, such as employees or executives, is commonly permitted as long as it does not rely on Harley Davidson's material information that is not in the public domain. Local jurisdictions usually require such trading to be reported in order to monitor insider transactions. In many U.S. states, trading conducted by corporate officers, key employees, directors, or significant shareholders must be reported to the regulator or publicly disclosed, usually within a few business days of the trade. In these cases, Harley Davidson insiders must file a Form 4 with the U.S. Securities and Exchange Commission (SEC) when buying or selling shares of their own companies.

Harley-Davidson Benchmark Summation

The output start index for this execution was thirty-seven with a total number of output elements of twenty-four. The Index of highest value over a specified period line plots maximum indexes of Harley-Davidson price series.

Harley Davidson Notable Stakeholders

A Harley Davidson stakeholder refers to an individual interested in an outcome of the business. Different stakeholders have different interests, and companies such as Harley Davidson often face trade-offs trying to please all of them. Harley Davidson's stakeholders can have a positive or negative influence on the entity's direction, and there are a lot of executives involved in getting Harley Davidson's stock to the level that pleases all shareholders. Keeping track of the stakeholders is a great way to stay on top of things affecting its ongoing price.
Matthew Levatich - President, Chief Executive Officer, DirectorProfile
Michael Cave - Non-Executive Independent Chairman of the BoardProfile
Lawrence Hund - Chairman of the board of Harley-Davidson Financial Services and Chief Commercial Officer of Harley-Davidson Motor Company, IncProfile
Jochen Zeitz - Chairman of the Board, Acting President and Chief Executive OfficerProfile
Tchernavia Rocker - Vice President - Human ResourcesProfile
Luke Mansfield - Vice President and Chief Strategy OfficerProfile
Sean Cummings - Senior Vice President - Global Demand of HDMCProfile
Paul Krause - Chief Compliance Officer, Vice President, Secretary, Chief Legal OfficerProfile
Jonathan Root - Senior Vice President - Harley-Davidson Financial ServicesProfile
Michelle Kumbier - Senior Vice President - Motor Company Product & Operations of HDMCProfile
Tonit Calaway - Vice President - Human ResourcesProfile
Joanne Bischmann - Vice President - CommunicationsProfile
John Olin - Chief Financial Officer, Senior Vice PresidentProfile
Heather Malenshek - Senior Vice President Marketing and Brand, Harley-Davidson Motor CompanyProfile
Darrell Thomas - Interim Chief Financial Officer, Vice President, TreasurerProfile
David Cox - Senior Vice President Consumer Retail Experience, Harley-Davidson Motor CompanyProfile
Julie Anding - Vice President - Inclusive Stakeholder ManagementProfile
Gina Goetter - Chief Financial OfficerProfile
Donald James - DirectorProfile
Troy Alstead - Independent DirectorProfile
Allan Golston - Independent DirectorProfile
Brian Niccol - Independent DirectorProfile
Sara Levinson - Independent DirectorProfile
James Norling - Independent DirectorProfile
Norman Linebarger - Independent Presiding DirectorProfile
George Conrades - Independent DirectorProfile
Maryrose Sylvester - Independent DirectorProfile
Richard Beattie - Independent DirectorProfile
John Anderson - Independent DirectorProfile
George Miles - Independent DirectorProfile
Jared Dourdeville - Independent DirectorProfile
Paul Jones - Chief Compliance Officer, VP, General Counsel and SecretaryProfile
Tori Termaat - Chief Human Resource OfficerProfile
Ryan Morrissey - Chief Electric Vehicle OfficerProfile
Edel Coyne - Chief Commercial OfficerProfile
J Thomas - Vice President TreasurerProfile
John Baker - General Manager - Corporate Strategy, Business Development and Sustainability of the Motor CompanyProfile
Jagdish Krishnan - Chief Digital OfficerProfile
R Anderson - Independent DirectorProfile
James Farley - Independent DirectorProfile
Bryan Niketh - Senior Vice President - Product and OperationsProfile

About Harley Davidson Management Performance

The success or failure of an entity such as Harley-Davidson often depends on how effective the management is. Harley Davidson management team is responsible for propelling the future growth in the right direction and administering and controlling the business activities and accounting for the results. Ineffective management usually contributes to failure in the company's future performance for all stakeholders equally, but most importantly, for investors. So it is important to measure the effectiveness of Harley management before purchasing its stock. In many ways, it's all about finding the answer to one important question - Are they doing the right thing right now? How would we assess whether the Harley management is utilizing all available resources in the best possible way? Also, how well is the company doing relative to others in its sector and the market as a whole? The answer can be found by analyzing a few important fundamental indicators such as return on assets and return on equity.
Please read more on our stock advisor page.
Last ReportedProjected for 2022
Return on Investment 0.11  0.11 
Return on Average Assets 0.05  0.05 
Return on Average Equity 0.29  0.26 
Return on Invested Capital 0.07  0.07 
Return on Sales 0.16  0.15 
The company operates in two segments, Motorcycles and Related Products and Financial Services. Harley-Davidson, Inc. was founded in 1903 and is based in Milwaukee, Wisconsin. Harley Davidson operates under Recreational Vehicles classification in the United States and is traded on New York Stock Exchange. It employs 5800 people.
The data published in Harley Davidson's official financial statements usually reflect Harley Davidson's business processes, product offerings, services, and other fundamental events. But there are other numbers, ratios, or fundamental indicators derived from these statements that are easier to understand and visualize within the underlying realities that drive quantitative information of Harley-Davidson. For example, before you start analyzing numbers published by Harley accountants, it's critical to develop an understanding of what Harley Davidson's liquidity, profitability, and earnings quality are in the context of the Consumer Cyclical space in which it operates.
Please note, the presentation of Harley Davidson's financial position, as portrayed in its financial statements, is often influenced by management's estimates, judgments, and sometimes even manipulations. In the best case, Harley Davidson's management is honest, while the outside auditors are strict and uncompromising. Whatever the case, the imprecision that can be found in Harley Davidson's accounting process means that the reasonable investor should take a skeptical approach toward the financial statement analysis of Harley-Davidson. Please utilize our Beneish M Score to check the likelihood of Harley Davidson's management to manipulate its earnings.

Harley Davidson Workforce Analysis

Traditionally, organizations such as Harley Davidson use manpower efficiency calculations for various incentive schemes, employee appraisal, or as an initiative to improve the processes. However, it can also be used by investors to make long-term investment decisions. The trends in the profit per employee or revenue per employee are measured by net income or revenue divided by the current number of full-time employees over a given time interval. Because workforce needs differ across sectors, these ratios could be used to compare Harley Davidson within its industry.

Harley Davidson Manpower Efficiency

Return on Harley Davidson Manpower

Revenue Per Employee754.3 K
Revenue Per Executive132 M
Net Income Per Employee294
Net Income Per Executive15 M
Working Capital Per Employee185.6 K
Working Capital Per Executive26.3 M
Today, most investors in Harley Davidson Stock are looking for potential investment opportunities by analyzing not only static indicators but also various Harley Davidson's growth ratios. Consistent increases or decreases in fundamental ratios usually indicate a possible pattern that can be successfully translated into profits. However, when comparing two companies, knowing each company's per employee growth rates may not be enough to decide which company is a better investment. That's why investors frequently use static breakdown of Harley Davidson per employee as a starting point in their analysis.

Per Employee

Harley Davidson Per Employee Growth Over Time

Net Income Per Employee


Harley Davidson Net Income Per Employee is projected to decrease significantly based on the last few years of reporting. The past year's Net Income Per Employee was at 286.35

Revenue Per Employee


Harley Davidson Revenue Per Employee is projected to decrease significantly based on the last few years of reporting. The past year's Revenue Per Employee was at 699,802
Please check Risk vs Return Analysis. Note that the Harley-Davidson information on this page should be used as a complementary analysis to other Harley Davidson's statistical models used to find the right mix of equity instruments to add to your existing portfolios or create a brand new portfolio. You can also try Content Syndication module to quickly integrate customizable finance content to your own investment portal.

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When running Harley-Davidson price analysis, check to measure Harley Davidson's market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy Harley Davidson is operating at the current time. Most of Harley Davidson's value examination focuses on studying past and present price action to predict the probability of Harley Davidson's future price movements. You can analyze the entity against its peers and financial market as a whole to determine factors that move Harley Davidson's price. Additionally, you may evaluate how the addition of Harley Davidson to your portfolios can decrease your overall portfolio volatility.
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Is Harley Davidson's industry expected to grow? Or is there an opportunity to expand the business' product line in the future? Factors like these will boost the valuation of Harley Davidson. If investors know Harley will grow in the future, the company's valuation will be higher. The financial industry is built on trying to define current growth potential and future valuation accurately. All the valuation information about Harley Davidson listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
The market value of Harley-Davidson is measured differently than its book value, which is the value of Harley that is recorded on the company's balance sheet. Investors also form their own opinion of Harley Davidson's value that differs from its market value or its book value, called intrinsic value, which is Harley Davidson's true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because Harley Davidson's market value can be influenced by many factors that don't directly affect Harley Davidson's underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
Please note, there is a significant difference between Harley Davidson's value and its price as these two are different measures arrived at by different means. Investors typically determine Harley Davidson value by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, Harley Davidson's price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.