American Stock Today


USD 11.24  1.69  17.70%   

Market Performance
11 of 100
Odds Of Distress
Less than 23
American Outdoor is selling for under 11.24 as of the 5th of December 2022; that is 17.70 percent up since the beginning of the trading day. The stock's last reported lowest price was 10.0. American Outdoor has about a 23 % chance of experiencing some form of financial distress in the next two years of operation and had a somewhat good performance during the last 90 days. Equity ratings for American Outdoor Brands are calculated daily based on our scoring framework. The performance scores are derived for the period starting the 9th of May 2022 and ending today, the 5th of December 2022. Click here to learn more.
Fiscal Year End
Business Domain
Consumer Durables & Apparel
IPO Date
21st of August 2020
Consumer Cyclical
Consumer Discretionary
American Outdoor Brands, Inc. provides outdoor products and accessories for rugged outdoor enthusiasts in the United States and internationally. American Outdoor Brands, Inc. was incorporated in 2020 and is headquartered in Columbia, Missouri. American Outdoor operates under Leisure classification in the United States and is traded on NASDAQ Exchange. The company has 13.46 M outstanding shares of which 480.89 K shares are presently shorted by private and institutional investors with about 4.67 trading days to cover. More on American Outdoor Brands
Follow Valuation Odds of Bankruptcy
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American Outdoor Stock Highlights

Most reasonable investors view market volatility as an opportunity to invest at a favorable price or to sell short against a bearish trend. American Outdoor's investment highlights are automatically generated signals that are significant enough to either complement your investing judgment regarding American Outdoor or challenge it. These highlights can help you better understand the position you are entering and avoid costly mistakes.
American Outdoor appears to be risky and price may revert if volatility continues
The company reported the previous year's revenue of 247.53 M. Net Loss for the year was (64.88 M) with profit before overhead, payroll, taxes, and interest of 114.27 M.
American Outdoor Brands currently holds about 17.47 M in cash with (17.95 M) of positive cash flow from operations. This results in cash-per-share (CPS) ratio of 1.3.
Roughly 70.0% of the company shares are held by institutions such as insurance companies
Fama & French Classification
Average Analyst Recommendation
Analysts covering American Outdoor report their recommendations after researching American Outdoor's financial statements, talking to executives and customers, or listening in on American Outdoor's conference calls. The current trade recommendation is based on an ongoing consensus estimate among financial analysts covering American Outdoor Brands. The American consensus assessment is calculated by taking the average forecast from all of the analysts covering American Outdoor.
Macroaxis Advice
Unlike general analyst consensus, Macroaxis buy hold or sell recommendation is provided in the context of your current investment horizon and risk tolerance. The advice algorithm takes into account all of American Outdoor's available fundamental, technical, and predictive indicators. Your current horizon is 90 days - details
American Outdoor Brands (AOUT) is traded on NASDAQ Exchange in USA and employs 315 people. American Outdoor is listed under Leisure Products category by Fama And French industry classification. The company currently falls under 'Small-Cap' category with current market capitalization of 151.25 M. Market capitalization usually refers to the total value of a company's stock within the entire market. To calculate American Outdoor's market, we take the total number of its shares issued and multiply it by American Outdoor's current market price. To manage market risk and economic uncertainty, many investors today build portfolios that are diversified across equities with different market capitalizations. However, as a general rule, conservative investors tend to hold large-cap stocks, and these looking for more risk prefer small-cap and mid-cap equities. American Outdoor Brands conducts business under Leisure Products sector and is part of Consumer Discretionary industry. The entity has 13.46 M outstanding shares of which 480.89 K shares are presently shorted by private and institutional investors with about 4.67 trading days to cover. American Outdoor Brands currently holds about 17.47 M in cash with (17.95 M) of positive cash flow from operations. This results in cash-per-share (CPS) ratio of 1.3.
Check American Outdoor Probability Of Bankruptcy
The market capitalization of American Outdoor Brands is $151.25 Million. Over half of American Outdoor Brands outstanding shares are owned by other corporate entities. These other corporate entities are typically referred to corporate investors that acquire positions in a given instrument to benefit from reduced trade commissions. Consequently, these institutions are subject to different rules and regulation than regular investors in American Outdoor. Please watch out for any change in the institutional holdings of American Outdoor Brands as this could mean something significant has changed or about to change at the company. Note, that even with negative profits, if the true value of the firm is larger than the current market value, you may still be able to generate positive returns on investment in this company.

Ownership Allocation (%)

Check American Ownership Details

American Stock Price Odds Analysis

Attributed to a normal probability distribution, the odds of American Outdoor jumping above the current price in 90 days from now is near 1%. The American Outdoor Brands probability density function shows the probability of American Outdoor stock to fall within a particular range of prices over 90 days. Given the investment horizon of 90 days American Outdoor has a beta of 0.4176. This suggests as returns on the market go up, American Outdoor average returns are expected to increase less than the benchmark. However, during the bear market, the loss on holding American Outdoor Brands will be expected to be much smaller as well. Additionally, the company has an alpha of 0.4309, implying that it can generate a 0.43 percent excess return over NYSE Composite after adjusting for the inherited market risk (beta).
  Odds Below 11.24HorizonTargetOdds Above 11.24
100.00%90 days
Based on a normal probability distribution, the odds of American Outdoor to move above the current price in 90 days from now is near 1 (This American Outdoor Brands probability density function shows the probability of American Stock to fall within a particular range of prices over 90 days) .

American Stock Institutional Holders

Institutional Holdings refers to the ownership stake in American Outdoor that is held by large financial organizations, pension funds or endowments. Institutions may purchase large blocks of American Outdoor's outstanding shares and can exert considerable influence upon its management. Institutional holders may also work to push the share price higher once they own the stock. Extensive social media coverage, TV shows, articles in high-profile magazines, and presentations at investor conferences help move the stock higher, increasing American Outdoor's value.
InstituionSecurity TypeTotal SharesValue
Zurcher Kantonalbank Zurich CantonalbankCommon Shares2.1 K27 K
Wolverine Trading LlcPut Options10.1 K344 K
Wolverine Trading LlcCall Options6.6 K225 K
Wolverine Trading LlcCommon Shares8.5 K209 K
View American Outdoor Diagnostics

American Outdoor Brands Risk Profiles

Investors will always prefer to have the highest possible return on investment while minimizing volatility. American Outdoor market risk premium is the additional return an investor will receive from holding American Outdoor long position in a well-diversified portfolio. The market premium is part of the Capital Asset Pricing Model (CAPM), which most analysts and investors use to calculate the acceptable rate of return on investment in American Outdoor. At the center of the CAPM is the concept of risk and reward, which is usually communicated by investors using alpha and beta measures. Although American Outdoor's alpha and beta are two of the key measurements used to evaluate American Outdoor's performance over the market, the standard measures of volatility play an important role as well.

American Stock Against Markets

Picking the right benchmark for American Outdoor stock is fundamental to making educated investment choices. Many naive investors compare their positions with the S&P 500 or with the Nasdaq. But these benchmarks are not all-inclusive and generally should be used only for large-capitalization equities or stock offerings from large companies. When the price of a selected benchmark declines in a down market, there may be an uptick in American Outdoor stock price where buyers come in believing the asset is cheap. The opposite is true when the market is bullish; so, accurately picking the benchmark for American Outdoor is critical whether you are bullish or bearish towards American Outdoor Brands at a given time.

Be your own money manager

Our tools can tell you how much better you can do entering a position in American Outdoor without increasing your portfolio risk or giving up the expected return. As an individual investor, you need to find a reliable way to track all your investment portfolios. However, your requirements will often be based on how much of the process you decide to do yourself. In addition to allowing all investors analytical transparency into all their portfolios, our tools can evaluate risk-adjusted returns of your individual positions relative to your overall portfolio.

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American Outdoor Corporate Management

Elected by the shareholders, the American Outdoor's board of directors comprises two types of representatives: American Outdoor inside directors who are chosen from within the company, and outside directors, selected externally and held independent of American. The board's role is to monitor American Outdoor's management team and ensure that shareholders' interests are well served. American Outdoor's inside directors are responsible for reviewing and approving budgets prepared by upper management to implement core corporate initiatives and projects. On the other hand, American Outdoor's outside directors are responsible for providing unbiased perspectives on the board's policies.

Invested in American Outdoor Brands?

The danger of trading American Outdoor Brands is mainly related to its market volatility and company specific events. As an investor, you must understand the concept of risk-adjusted return before you start trading. The most common way to measure the risk of American Outdoor is by using the Sharpe ratio. The ratio expresses how much excess return you acquire for the extra volatility you endure for holding a more risker asset than American Outdoor. The Shape ratio is calculated by using standard deviation and excess return to determine reward per unit of risk. To understand how volatile American Outdoor Brands is, you must compare it to a benchmark. Traditionally, the risk-free rate of return is the rate of return on the shortest-dated U.S. Treasury, such as a 3-year bond.
Please continue to Trending Equities. You can also try Equity Valuation module to check real value of public entities based on technical and fundamental data.

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When running American Outdoor Brands price analysis, check to measure American Outdoor's market volatility, profitability, liquidity, solvency, efficiency, growth potential, financial leverage, and other vital indicators. We have many different tools that can be utilized to determine how healthy American Outdoor is operating at the current time. Most of American Outdoor's value examination focuses on studying past and present price action to predict the probability of American Outdoor's future price movements. You can analyze the entity against its peers and financial market as a whole to determine factors that move American Outdoor's price. Additionally, you may evaluate how the addition of American Outdoor to your portfolios can decrease your overall portfolio volatility.
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Is American Outdoor's industry expected to grow? Or is there an opportunity to expand the business' product line in the future? Factors like these will boost the valuation of American Outdoor. If investors know American will grow in the future, the company's valuation will be higher. The financial industry is built on trying to define current growth potential and future valuation accurately. All the valuation information about American Outdoor listed above have to be considered, but the key to understanding future value is determining which factors weigh more heavily than others.
Quarterly Earnings Growth YOY
Market Capitalization
151.3 M
Quarterly Revenue Growth YOY
Return On Assets
Return On Equity
The market value of American Outdoor Brands is measured differently than its book value, which is the value of American that is recorded on the company's balance sheet. Investors also form their own opinion of American Outdoor's value that differs from its market value or its book value, called intrinsic value, which is American Outdoor's true underlying value. Investors use various methods to calculate intrinsic value and buy a stock when its market value falls below its intrinsic value. Because American Outdoor's market value can be influenced by many factors that don't directly affect American Outdoor's underlying business (such as a pandemic or basic market pessimism), market value can vary widely from intrinsic value.
Please note, there is a significant difference between American Outdoor's value and its price as these two are different measures arrived at by different means. Investors typically determine American Outdoor value by looking at such factors as earnings, sales, fundamental and technical indicators, competition as well as analyst projections. However, American Outdoor's price is the amount at which it trades on the open market and represents the number that a seller and buyer find agreeable to each party.